If you have ever stepped outside in Houston and felt your hair give up before you even reached the car, this one is for you. We talked with Kitsch about the products that actually stand a chance against local humidity and why the brand has made sustainability part of its everyday mission.
Kitsch treats sustainability as a core value, not a detail, and keeps its focus on products that actually work. For humidity, Kitsch recommends the Priming Heat Protectant and Styling Mist. It helps hair stay put when the air gets heavy. For curls that need to hold their shape, the same mist steps in again with flexible hold that avoids that stiff feeling.
Paired with the Smoothing Air Dry Cream, it supports texture and curl definition that stays soft. Kitsch also says many people are turning to solid shampoo and conditioner because they offer a plastic-free option for a low-waste routine and are easy to pack for travel.
Satin Pillowcase, $20
Goodbye, bedhead! Silky, frictionless satin protects against frizz, tangles & tugging on your hair. The smooth, breathable satin can also help fight skin creases and blemishes.
Warm Sugar Hair Perfume, $20
Kitsch uses first-of-its-kind, patented odor-eliminating technology that transforms bad smells into entirely new, better-smelling compounds—unlike other deodorizers that cover them up.
Heatless Curling Set, $18
Made with a satin material that glides through your hair, the heatless curler delivers the look without the frizz.
Heat Protectant and Styling Mist, $16
This styling mist uses ingredients that protect hair from heat, humidity, and environmental stressors, keeping every style sleek, strong, and damage-free.
Two-Compartment Travel Case, $12
This stylish and practical travel case has two spacious compartments to keep beauty essentials organized and easy to access.
Rice Water Shampoo & Conditioner Combo, $28
Formulated with Rice Tein Protein, clinically proven to increase hair volume and improve the appearance of natural shine in just five washes.
Extra Wide Spa Headband, $10
Kitsch Eco-Friendly Extra Wide Spa Headband is the perfect size to hold all your hair and protect your hairline.
Satin Scrunchies Five Piece Set, $8
Banish breakage and conquer creases with these chic day-to-night silk scrunchies.
Kitsch
Cassandra Thurswell built Kitsch, which started in the trunk of her car, into a global beauty staple stocked in more than 20,000 stores. She launched the brand in 2010 with a simple goal: create practical, stylish essentials that actually solve everyday problems. That instinct still drives the company, from heatless curlers to sustainably made basics designed for all hair types and budgets. Female-founded and still hands-on, Thurswell keeps Kitsch rooted in innovation and real-life needs, turning small daily rituals into moments of care that genuinely make life easier.