In 2020, Betsy Mikesell, co-founder of Beddy’s, survived a small plane crash with her husband and twin sons. “After that plane crash, Betsy felt that she needed to be doing more in the community and be more involved,” says Lindsay Clements, Beddy’s Business Development Manager. Since then, the South Jordan–based company has woven community giving into the fabric of the organization.
Founded nearly 12 years ago by Betsy Mikesell and Angie White, Beddy’s began with a practical frustration. Betsy was frustrated by her twins' inability to make their bunk beds, “but after trying it herself, she realized that she couldn't be mad at them when she struggled to make a bunk bed herself!”
She told her friend Angie about the lack of easy-to-make bunk bed bedding. “Someone should invent that,” Betsy said—and that’s exactly what she and Angie did. Together they created zipper bedding. First launched through a Kickstarter campaign, the product evolved into a full bedding line as families realized the difference zipper bedding could make for bunk beds, RVs, and children with special needs.
Today, with over 50,000 five-star reviews and a growing social media presence, the company continues to expand while quietly helping others along the way.
One of the biggest ways Beddy’s gives back is by donating a portion of every sale to Make-A-Wish Utah. This model has made Beddy’s the largest corporate sponsor of Make-A-Wish Utah—something the local community can be proud of.
Recently, Beddy’s helped grant three-year-old leukemia survivor Ember’s wish to become a mermaid. Her wish was celebrated at the Loveland Living Planet Aquarium, where divers in the shark exhibit surprised her with a sign announcing her wish had officially been granted. The day included a VIP experience, a pizza party, a mermaid-themed cake, her own mermaid tail, and a visit from Disney Princesses.
Beddy’s also helped grant six-year-old brain tumor survivor Boston’s wish to become a paleontologist for a day. At Ogden’s George S. Eccles Dinosaur Park, he received a “Future Paleontologist” T-shirt, a guided tour from dinosaur expert Jeff Bond, and the chance to chip fossilized eggs and work on a real dinosaur fossil. The day ended with the surprise gift of a personal hot tub to help ease the aches and pains of chemotherapy.
Beyond Make-A-Wish, Beddy’s supports local educators. Angie sits on the board of the Jordan Education Foundation, and Beddy’s partners with Show Up for Teachers, an initiative started by Utah First Lady Abby Cox. Last year, the company donated blankets for 135 teachers and supported the initiative’s July event.
Community sponsorships help Beddy’s stay connected locally. “I think sponsoring companies and events in the community helps build authentic relationships,” says Cheryl Sanford, Beddy’s Sponsorship and Events Manager. “We’re not just an online company. We are a real company with real employees in the community.”
One of their most visible partnerships is Beddy’s sponsorship of the Salt Lake Bees. When the Bees moved to Daybreak in 2025, they were basically in Beddy’s backyard. The Beddy’s team decided that a partnership felt natural. So Beddy’s offered to be the named sponsor of the berm. Beddy’s also recently began sponsoring Real Salt Lake, where the main entrance plaza is now named Beddy’s Plaza.
“Beddy's has been so blessed,” Lindsay says, “So we want to give back to other people.” This simple commitment has made a huge difference to all the communities along the Jordan River.
Find Beddy’s online at Beddys.com or visit their showroom at 5491 Hammerfest Dr., Suite 201, South Jordan.